What Is The Affiliate Marketing Industry
Understanding affiliate marketing.
What is the affiliate marketing industry. 5 the affiliate marketing report. However the acceptance of such certifications is mostly due to the reputation of the individual or company issuing the certification. 3 affiliate marketing industry to grow to 6 8 billion over next five years. Therefore affiliate marketing can be seen as the process of spreading product creation and product marketing across different parties where each party receives a share of the.
Where everyone has a chance to build their audience on a worldwide scale it only makes sense that more people are looking to monetize their online presence. Affiliate marketing predates the internet but it is the world of digital marketing analytics and cookies that have made it a billion dollar industry a. The affiliate marketing industry is in my opinion a hidden treasure that will go mainstream in the near future. The affiliate simply searches for a product they enjoy then promotes that product and earns a piece of the profit from each sale they make.
There are some training courses and seminars that result in certifications. But when it comes down to the actual marketing there are 2 sides of an affiliate equation. Consumer clicks on brand s promotion on the affiliate s site and a cookie is then stored on the consumer s browser see the next section below for more on cookies. Affiliate partner promotes a brand s products or services on their site.
The idea of affiliate marketing first conceptualized by william j. The flexibility unlimited earning potential and freedom provided make it a very attractive option for those who wish to make money online. Affiliate marketing is the process by which an affiliate earns a commission for marketing another person s or company s products. Cj i will explain all 4 parties in a second.
Affiliate marketing isn t an industry. 4 how affiliate networks have taken affiliate marketing mainstream. Affiliate marketers promote products within niches people who have problems and are willing to pay for them to be solved which are a part of larger industries. This is what makes it possible for the affiliate network or saas platform to track the consumer s progress from the affiliate s website through to.
Tobin in 1989 and boomed in 1996 when amazon associated befree and linkshare now rakuten launched the first affiliate program and produced major successes of the affiliate marketing industry. The product creator and seller and the affiliate marketer. For example health and fitness is an industr. Along with the growing social network usages our desire for recognition can go as wild as we want it to.
Affiliate marketing currently lacks industry standards for training and certification. On the other hand for brands users recommendations play.