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4 how affiliate networks have taken affiliate marketing mainstream.
Size of affiliate marketing industry. The growing spending on affiliate marketing is increasing at a 27 compound annual growth rate. Worldwide affiliate marketing platform market. With the us market accounting for 4 5 billion of affiliate marketing market share. From our market research of the affiliate marketing industry you will be able to.
Annual affiliate marketing spending is projected to hit the 6 8 billion mark. How mainstream publishers are turning performance based marketing into a fine art 6 affstat 2016 affiliate marketing benchmark report. This research report covers the following regions united states rest of europe china and japan rest of asia pacific middle east africa rest of middle east africa south korea. In fact the us affiliate marketing spending increases annually by 10 1 and it s expected to reach 6 8 billion by 2020.
The global value of the affiliate marketing industry is estimated at us 12 billion. Obviously some out of these are more efficient in securing desired transactions than the rest but the fact remains that even internationally the affiliate marketing industry is quite enormous. Usa affiliate marketing spending stats forecast. 2009 1 94bn 2010 2 15bn 2011 2 53bn 2012 2 99bn 2013 3 47bn 2014 4 01bn.
Along with the growing social network usages our desire for recognition can go as wild as we want it to. The numbers vary based on the source but the most consistent estimate i ve seen across several platforms is that the affiliate marketing industry is presently december 2019 generating over 6 billion per year and growing at nearly 10 each year. Within india alone there are thousands of enlisted affiliate marketing companies. The current global market size of the affiliate marketing amounted to over 17 billion from 13 billion in 2016.
On the other hand for brands users recommendations play. Even though the usa growth rate is still remarkable the main growth is from outside the usa. 2020 industry research report is a professional and detailed examination on the momentum condition of the global affiliate marketing platform industry. Where everyone has a chance to build their audience on a worldwide scale it only makes sense that more people are looking to monetize their online presence.
Affiliate marketing is also generating an impressive 16 of all e commerce sales globally. Usa affiliate marketing is a multi billion marketing channel which comprises more than 200 000 businesses and individuals. Forrester research sep 25 2009. The calculated total addressable market tam for an affiliate marketing company targeting the united states alone is 5 74 billion.
5 the affiliate marketing report. Usa accounts for 39 of the global affiliate marketing marketfollowed by uk and germany which accounts for 15 and 11.
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