Google Adwords Affiliate Marketing Policy
Unfortunately that s not always a realistic roadmap.
Google adwords affiliate marketing policy. Adwords policy is the same for all advertisers regardless whether you are an affiliate marketer or not. Well google has just introduced a new affiliates adwords policy that finally addresses that problem. Google wants to see that where the results are coming from in the serp s of google. If you link directly to a page like that you will be penalized and repeated offenses will lead to a ban.
In order to do affiliate marketing with google adwords you need to change your affiliate marketing strategy. Affiliates are not google s issue so much as their tactics and the products they choose to promote. Ads are generated by the system based upon the recent and former search queries entered into google by web surfers. Google does not like nor tolerate long form sales pitches hyperbole questionable claims squeeze pages etc.
And here s why that s a good thing. There are a few things to consider whenever you use adwords or any other ad platform for that matter to market other people s products. However the new policy has been met with much whining on various affiliate and internet marketing forums. When you need quick access to leads with your affiliate offers google paid ads can help you convert your target audience in the short term.
But there are few things that need to be kept in mind like. They can t allow scammers false advertising and problematic messages to show up on the top of the serp s. Let me just say that the following ways to try and do traditional affiliate marketing am with google ads adwords is either very risky or pretty much dead and if you try these methods out there s a good chance your campaign may be disapproved or your account may be shut down. Adwords was originally rolled out in october 2000 and has become the company s greatest source of income.
It takes consistency a well planned strategy and a lot of content marketing and promotion. Advertisers participating in beta programs of new ad formats should reach out to their google ads representatives or google ads customer support to learn about format specific policy requirements. Meaning that no affiliate websites or promotion articles. Cause affiliates who link directly from adwords to their merchant partners sites will have to get to work or go home.
Affiliate marketing success takes time effort and focus.