Fcra Affiliate Marketing Rules

1022 21 affiliate marketing opt out and exceptions.

Fcra affiliate marketing rules. Interagency examination procedures for the affiliate marketing regulation ca 08 6 notices required by this rule may be coordinated and consolidated with any other notice or disclosure required to be issued under other provisions including section 603 d and regulation p. Ending literally years of anticipation and speculation on tuesday october 23 2007 the federal trade commission ftc issued its final affiliate marketing rule 16 c f r. Affiliate marketing rule final 16 cfr parts 680 and 698. Any person that receives from another person related to it by common ownership or affiliated by corporate control a communication of information that would be a consumer report but for clauses i ii and iii of section 603 d 2 a may not use the information to make a.

The affiliate marketing rule and related provisions of the fcra are to put it mildly less than straightforward in their operation. The federal financial institutions examination council ffiec recently approved examination procedures for the affiliate marketing rules 1 of 624 of the fair credit reporting act 2 fcra which the board of governors of the federal reserve system implements for the institutions it supervises through regulation v. Affiliate marketing rule final 16 cfr parts 680 and 698. Affiliate marketing rule which gives consumers the right to restrict a person from using certain information obtained from an affiliate to make solicitations to the consumer.

Subpart c affiliate marketing 1022 20 1022 27 show hide 1022 20 coverage and definitions. The final rules generally prohibit a person from using. Fcra section 603 d consumer report and information sharing. 6801 et seq non affiliate sharing opt out both of which apply indefinitely section 624 provides that a consumer s affiliate marketing opt out election must start printed page 59467 be effective for a period of.

This article reviews the. Unlike the fcra affiliate sharing opt out 15 u s c. Parts 680 and 698. The occ board fdic ots and ncua agencies are publishing final rules to implement the affiliate marketing provisions in section 214 of the fair and accurate credit transactions act of 2003 which amends the fair credit reporting act.

Nevertheless a few important points can be extracted from what is otherwise a pretty tangled regulatory thicket. 1681a d 2 a iii and the gramm leach bliley act glba 15 u s c.