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Epc gives you an accurate idea of how much money are you generating from each click of an affiliate link.
Epc definition affiliate marketing. For your campaigns you take total earnings and divide it by number of clicks. Are these affiliate marketing terms driving you crazy. Ppc is the pay per click advertising model wherein advertisers pay the publisher each time their ads are clicked. Epc stands for earnings per click and is used for affiliate marketers for different offers.
You can estimate easily the commissions you are going to generate. What is the difference between ppc and epc. Epc is the ultimate test to tell which of the affiliate merchants you re promoting is performing the best. Epc meaning in affiliate marketing it is a perfect way to determine which offer performs better with different payouts.
It is easy to presume that the 40 payout is a better offer. It is worked out as an average and ends up telling companies the amount of revenue that might be earned per click through your affiliate link. Epc stands for earnings per click and for pay per click affiliate marketing schemes this is outlined as the rate of commission or payment that you earn for your click throughs or the activity you achieve on your affiliate links. Here s everything you.
A networks epc rates displayed is usually calculated based on all the affiliate traffic that has been sent to the merchant campaign within a specified period of time. In other way just by looking at the epc of an affiliate publisher. One of them that you might be hearing a lot is epc. People use this metric to help compare the earning potential of different merchants.
Suppose an affiliate is running two offers one with a payout of 36 and another with a payout of 40. It can also show you the duds. Epc earnings per click is an important performance metrics used by affiliate networks for reporting merchant and affiliate marketers about the performance of any particular affiliate campaign.
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