Affiliate Marketing Trends For 2020
With spending in the affiliate marketing world forecasted to hit 6 8 billion dollars in the year 2020 many brands are beginning to realize just how effective this marketing channel can be.
Affiliate marketing trends for 2020. Whether you find yourself in the position of a publisher looking for new affiliate marketing trends to implement or an advertiser looking for ways to approach your target audience in a new and exciting manner 2020 has brought a plethora of innovation to the industry in that respect. Written by kevin edwards on. These places are raging war against clickbait celeb shocking bizarre and other high ctr ad types as well as ads with claims that don t have written proof to back them up. But spicing things up a little bit won t hurt anybody.
Starting every year in fine style should be your mantra 2. The affiliate marketing industry is expected to grow from 6 4 billion in 2019 up to 6 8 billion by 2020 84 of online publishers and 81 of marketers rely on affiliate marketing to generate up to 21 of revenue. When s a better time to get a bit crazy with your creative designs and tricks if not at the very beginning of 2020. The iab affiliate marketing australian industry 2020 review reports 15 of affiliate marketers are seeing more than 50 of sales driven by mobile channels which is only going to get bigger with increased mobile usage improvement on mobile devices and 5g.
According to hosting tribunal a well crafted affiliate marketing program can increase a business s revenue. Affiliate marketing trends to watch out for as we enter the 2 nd half of 2020. Share on facebook share on twitter linkedin vkontakte email. This year we make sure that you don t miss even one hot affiliate marketing trend.
Gone are the ways of high ctr ads on facebook google and reputable native networks. This pay per performance model of marketing is appealing to brands because they only have to spend money when they make money making it more budget and roi friendly than any other form of marketing out there. In 2017 traffic originates by the affiliate from mobile devices was 50 while market spending on smartphones increased by 49 in 2017. Global affiliate marketing spending growing at 27 cagr while us spending is growing at 10 cagr from 2015 to 2020 and uk spending in 2017 grew by 15 1.
With e ach new year we typically feel the next 12 months will be pivotal but caught up in the day to day of our jobs this often never quite materializes. Ensure that your affiliate partners and that everyone in your company follows all of the keyword trends in 2020. It is true that affiliate marketing might be one of the best ways to advertise your brand products or services but without the right implementation it won t be effective at all. Affiliate marketing in 2020 is going to see the biggest changes yet.