Affiliate Marketing Meaning Define
The affiliate promotes the product of an entrepreneur company in exchange for a commission for each sale or action carried out.
Affiliate marketing meaning define. The use of one website to advertise the products and services of another website. Affiliate partner promotes a brand s products or services on their site. Affiliate marketing is a marketing arrangement in which the online retailer pays commission to another website. A way for a company to sell its products by signing up individuals or companies affiliates who market the company s products for a commission.
Understanding affiliate marketing. What is affiliate marketing. Consumer clicks on brand s promotion on the affiliate s site and a cookie is then stored on the consumer s browser see the next section below for more on cookies. Information the advertisers merchants are typically referred to as affiliate merchants and the publishers salespeople are referred to as affiliates.
Definition revenue sharing between online advertisers merchants and online publishers salespeople whereby compensation is based on performance measures typically in the form of sales clicks registrations or a hybrid model. Affiliate marketing predates the internet but it is the world of digital marketing analytics and cookies that have made it a billion dollar industry a. Affiliate marketing is a type of performance based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate s own marketing efforts. Despite appearing a novelty this business model emerged in the 1990s.