Affiliate Marketing Google Scholar

Some merchants hire outside specialists to set and enforce policies for affiliates whereas other merchants ask their marketing staff to perform these functions.

Affiliate marketing google scholar. Mariussen a daniele r. Affiliate marketing dude download and affiliate marketing google scholar. Description additional information reviews 1 additional information reviews 1. Journal of marketing 22 154.

Youtubers can register to affiliate marketing programs such as ebay partner network or amazon associates amazon partner net 2018. Their combined citations are counted only for the first article. Search across a wide variety of disciplines and sources. Affiliate marketing programs consist of three main parties online retailers that set up the programs to increase the sales of their products publishers which promote the online retailers sites and products in exchange for compensation from the retailer and web users which are the target of the affiliate marketing programs.

Google scholar provides a simple way to broadly search for scholarly literature. The marketing review 17 1 33 50 2017. Apps affiliate programs follow the same basic model as other types of affiliate schemes you sign up with a scheme agree upon a commission structure that you will pay out provide links and marketing materials for your partners to use and offer incentives and promotions to encourage affiliate partners to work with you and to help them to sell your products. The two forms of marketing are differentiated however in how they drive sales where affiliate marketing relies purely on financial motivations while referral marketing relies more on trust and personal relationships.

The following articles are merged in scholar. Affiliate marketing is commonly confused with referral marketing as both forms of marketing use third parties to drive sales to the retailer. The service industries journal 30 10. Word of mouth advertising in selling new products.

Yk dwivedi np rana maa alryalat. Haluaisimme näyttää tässä kuvauksen mutta avaamasi sivusto ei anna tehdä niin. The authors examine online affiliate marketing programs in which merchants oversee thousands of affiliates they have never met.